Every year hundreds of trade shows take place. If you are a business savvy person, you’ve probably been to a few. There is a trade show for every industry and a great niche audience to support you. With hundreds, even thousands, of potential clients passing you by: how are you going to stand out? How will you be remembered?
One of the most effective ways to market yourself is providing passersby with a custom flash drive. It is the ultimate marketing tool for these types of conventions. A typical business card is made of paper. It can be crinkled, rubbed off or worse, thrown away. Same with traditional promotional tools like plastic cups, pencils, magnets, flyers or brochures. People don’t have time to hold onto and file away all of the information being thrown their way. Instead, you need a simple and functional tool that can act as a refresher. What better way to call attention to your business and memory recall for the client, than an interactive custom flash drive?
Custom USBs vary in style and purpose. Custom shape USB drives, 2D or 3D, are very popular amongst trade show goers. They can be designed as a miniature replica of your product or service. Believe it or not, they are also very much affordable. Check out the USB producer,USB Promos, website to get a quote and see how cheap it actually is.
If you are a little more classic and simple, you may lean more towards traditional printed USB styles. These style drives have small printing surface areas; enough for a logo or small name. However, that might be all you need for your attention grabbing promo tool.
Also, there is a credit card style USB drive or called flash disk that offers the most opportunity as a printed USB. This would be considered a traditional USB drive with a modern twist. It is 2×3 inches and very thin. It is the perfect tool for trade shows because you have a large branding surface area.
Flash Disk or Credit Card Style USB Drive
Regardless of the style of USB drives you choose, make sure to preload any pertinent information to the drives before the show. The information suggested to preload varies industry to industry. You might think about providing:
— complete playlists
— website URL landing pages
— case studies etc.
Custom Flash Drives provide the perfect opportunity to market yourself and to be interactive even after you’re not face to face. If you are interested in this type of marketing tool, be wary of USB producers. Make sure you receive a mock-up of the design before you buy it or see a physical sample. Some companies like USB Promos actually offer free mock-ups within 24-hours and will send you free samples of their products.Plan for a great year and try out Pen Drives .